About
Hi, I’m Pallabi Dass — a graphic designer, digital marketer, educator, creator, and a life coach who believes in the power of stories, design, and transformation.
My journey has always been about one thing: helping people and businesses grow with creativity and confidence.
From designing meaningful visuals to building digital brands, coaching individuals to overcome self-doubt, and empowering students with real industry knowledge — I combine creativity, strategy, and emotional intelligence to make a positive impact.
Over the years, I’ve worked with small businesses, startups, creators, and learners, helping them find clarity, build strong digital identities, and move forward with purpose.
Today, through Your Pallabbi, I aim to inspire, guide, and support anyone who wants to grow — personally, professionally, or creatively.
My Journey
My Vision
My mission is to empower individuals and businesses to grow with creativity, confidence, and clarity.
Through design, digital strategy, and personal coaching, I aim to create meaningful experiences that inspire transformation, build strong identities, and help people believe in their true potential.
My Mission
My vision is to become a trusted guide for creativity and personal development — a space where design, digital growth, and emotional well-being come together.
I want to build a community where people feel supported, inspired, and confident enough to create the life and brand they dream of.
Professional Experience
01Promotion Associate & Digital Marketing Specialist
Brainware University | Webguru Infosystem | August 2022 – Present
Conducted SEO audits and developed strategies for multiple brands
(BetterHalf, Beat XP, Shadi.com).
Managed digital marketing projects, including paid ads, content
calendars, and performance tracking.
Designed and executed Google Ads campaigns with ROI-focused
strategies.
Mentored BBADM students in portfolio development, live digital
campaigns, and marketing projects.
Launched membership referral program, resulting in 17% monthly
enrollment growth.
02Visiting Digital Marketing Guide (International Projects)
Brainware sister company webguru Infosystem | 2024 – Present
Mentoring and guiding the digital marketing team on international
client projects.
Working on 13+ US & UK-based digital marketing projects, covering
SEO, SMM, and performance campaigns.
Supporting students and professionals in executing live digital
marketing strategies for global clients.
03 Deputy Manager – Marketing, VM & Digital Marketing
Reliance Retail (Smart Bazaar | Mar 2022 – Sep 2022)
Designed and executed regional marketing & VM campaigns to
improve brand visibility and customer engagement.
Created marketing collateral and managed vendor alignment for
large-scale campaigns.
Planned and implemented social media strategies to enhance brand
presence and sales.
Monitored campaign performance and handled end-to-end billing
processes.
04 Sr. Executive – Marketing, VM & Graphic Design
Future Group (Big Bazaar, Easyday) | May 2017 – Feb 2022
Oversaw marketing campaigns across 72+ Easyday and 78 Big
Bazaar stores in East India.
Supervised visual merchandising campaigns, store branding, and
customer engagement activities.
Managed digital marketing content and assisted in regional-level
campaign execution.
Coordinated with HO, vendors, and production houses for a smooth
campaign rollouts.
FAQ
What services do you offer?
I offer professional Traditional Marketing, digital marketing, branding, graphic design, content strategy, life coaching, and training sessions for students and businesses. My goal is to help individuals and brands grow with creativity, clarity, and confidence.
How can I work with you?
Yes. I offer online one-on-one life coaching sessions focused on confidence-building, mindset clarity, emotional healing, and personal growth.
Do you provide customized design solutions?
Yes. Every project is customized based on your brand identity, target audience, and business goals. I do not use templates — all designs are created uniquely for you.
I work with startups, small businesses, personal brands, students, creators, and individuals seeking personal development or digital growth. Any industry that values creativity and meaningful branding is welcome.
What industries do you work with?
How long does a design or branding project take?
The duration depends on the project size.
Logo design: 3–5 days
Social media design pack: 5–7 days
Branding package: 7–15 days
Website consultation: 3–5 days
Once I understand your requirements, I will share a timeline.
You can contact me through the contact page on my website or connect on social media. Once you share your requirements, I will discuss your goals and guide you toward the right service package.
Do you offer life coaching sessions online?
Can you help with social media growth and ads?
Do you provide training for students?
Absolutely. I offer:
Social media strategy
Content planning
Performance marketing
SEO & AEO guidance
Brand storytelling
I help businesses increase visibility, engagement, and conversions.
How can I contact you for inquiries?
What is your working process?
You can reach me through the Contact section on my website or through my social media channels. I usually respond within 24 hours.
Understanding your goals
Research & planning
Concept creation
Design or strategy development
Feedback & revisions
Final delivery
I ensure a transparent and collaborative process from start to finish.
Yes. I conduct workshops, online classes, and university sessions for digital marketing, graphic design, personal branding, and content planning.